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EXCURSIONS IN LATERAL THINKING FROM

AMHERST, MASSACHUSETTS AND THE PIONEER VALLEY








Friday, March 26, 2010

Great Moments in the Global Economy #1: USA Distributed with Pride


Several years ago I purchased a siphon pump from my local hardware store. With the halo of 9/11 still luminous, American flag waving remained all the rage—for American businesses as well. Displaying the flag at one’s place of business was a no-brainer, but for many firms, putting flag images on their packaging was more challenging--because most American firms no longer make anything. Not a problem for the weasels at Chicago Tools of Illinois—the purveyor of my siphon pump. Witness their packaging--illustrated above--which proclaims:

USA DISTRIBUTED WITH PRIDE

The back of the package revealed the pump’s origins in China. But why not exult in Chicago Tools' patriotic role at the American end of the supply chain?

Did I mention that Chicago Tools of Illinois is located in Fort Campbell, Kentucky?

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